Popcorn has existed for thousands of years and was likely enjoyed long before recorded history. It’s the simple idea of heating kernels until they pop, using the moisture in each kernel combined with heat to achieve a delightful texture, taste, and snacking experience.
Popcorn has existed for thousands of years and was likely enjoyed long before recorded history. It’s the simple idea of heating kernels until they pop, using the moisture in each kernel combined with heat to achieve a delightful texture, taste, and snacking experience.
There’s no doubt that people love popcorn, but when it comes to the business side of things, the industry is as competitive as any other.
Quality ingredients and inventive flavors will get your brand far, but your company needs packaging solutions that outpace the competition to earn a spot among the popcorn elite.
Let’s explore the core elements of popcorn packagingpopcorn packaging, which packaging solutions work best for this product type, and how the right packaging partnership can elevate your brand in ways you never thought possible.
With thousands of popcorn products on the market, finding a common thread that connects them all is hard. However, these three keys to packaging are essential for any popcorn type, from unpopped kernels to microwavable bags and pre-popped classics.
Function comes before form when packaging popcorn, which tends to be a fragile product type in any form. Air-popped kernels are especially prone to damage, and customers don’t want to find a third of their popcorn disintegrated at the bottom of the package.
To avoid this fate for your products, make sure popcorn is protected with a solid outer protective layer and strategically filled so that pieces don’t move around too much within the interior.
With more room to roam in a bag or box, popcorn is more likely to end up damaged, regardless of the packaging format.
Stale popcorn disappoints everyone, so don’t subject your customers to this experience. While kernels can be stored for up to a year, freshly popped popcorn has a shorter shelf life, ranging from a few weeks to a month.
This puts the spotlight on popcorn companies to introduce better preservation methods through packaging and give customers more control over how and when they enjoy these snacks.
Popcorn must be particularly protected from moisture, although oxygen, heat, and light can also accelerate the degradation process.
It’s no wonder why more resealable popcorn bags are making waves in the industry, especially with gourmet popcorn products meant to be savored more slowly.
Depending on the type of popcorn in question, brands need packaging that will combat that product’s worst forms of atmospheric and environmental hazards.
Thankfully, materials like Mylar and coated polyethylene are great for protecting against all kinds of elements that shorten shelf life, allowing for comprehensive preservation no matter what popcorn product you have in store.
With the basics out of the way, it’s essential not to forget one thing: eating popcorn is meant to be fun.
The pieces are not only perfectly bite-sized but also highly scoopable, shareable, and overall snackable. Plus, with flavors ranging from sweet to savory, there’s something out there for all palates.
Customers now expect more from their products beyond the bare minimum of presentation and user experience. If popcorn brands can offer a fresh take on a classic format like the carnival-style popcorn bag or the movie theater tub, these have the potential to take off in consumer markets with the proper branding.
Of course, a reliable and straightforward user experience is always welcome if the product is strong, so companies shouldn’t always feel pressured to reinvent the wheel when it comes to packaging.
The foundations of popcorn packaging are well-known, but one walk through the popcorn section at your store reveals the vast array of formats used today.
Which popcorn packaging formats are best for each product type, and what approach should you take to maximize preservation, branding, and the fun factor? Let’s find out now.
Most popcorn nowadays is found in lightweight plastic bags or cellophane-style sleeves, typically with a translucent appearance to showcase the product’s unique look.
This is the tried-and-true method of packaging popcorn in an eye-catching format, showing off distinctive kernels like butterflies, mushrooms, and various seasonings or sugary combinations.
It’s easy to find criticisms of this minimal format, from mediocre barrier properties to a lack of branding opportunities on the package apart from a simple sticker. On the other hand, there’s no denying that this format works and is one of the most popular packaging styles, from kernels to gourmet styles.
Don’t shy away from these formats on principle, but understand their limitations and consider more modernized methods first.
With stand-up pouches and bags, customers get a genuinely resealable popcorn package that doesn’t rely on clips or twists to secure. This is refreshing for many customers who might want to take their popcorn on the go or simply like the look and feel of a stand-up solution.
Furthermore, pouches and bags like the Secure Sack from Dymapak offer a premium appearance and barrier properties that can’t be outdone by any standard plastic or cellophane.
Brands that specialize in gourmet popcorn or high-quality kernels will want to protect their products and offer a sleek presentation, which resealable bags provide more than any other formats.
High-volume popcorn products are often shipped in bags, but cylindrical buckets and tubs offer a more authentic and user-friendly snacking experience in the home. When it’s time to catch up on TV series or gather around for the big game, you can bet that popcorn tubs are the way to go.
These formats are typically crafted with lightweight aluminum and feature snap-on lids, offering reasonable barrier protection for the home setting.
However, they don’t fare as well for transportation or travel, making them best for a specific market segment for stationary parties and home use.
The old-school box of popcorn is a go-to anywhere in the world, from circus acts to movie theaters and sports games. Popcorn boxes are perfect for the ballpark or theater, but they are typically loaded with fresh popcorn that’s prepared on-site rather than pre-packaged goods.
The problem with shipping popcorn in boxes is the possibility of damage to the package structure and the lack of barrier properties from paperboard alone.
Therefore, brands should consider adding a thin plastic wrap layer around the box for extra protection, ensuring freshness is locked in for the supply chain journey.
Microwavable popcorn represents a vast market segment, delivering the fresh-popped snacking experience with a simple package and home appliance. These packages are specially designed with a combo of paper and metallic elements to transmit heat evenly throughout the package, using a mix of oils to create a coating of buttery flavor or other varieties.
Consumers are happy to pay for convenience and the home theater experience, so microwavable popcorn bags will always have a place. They are usually stacked in a paperboard box with a thin plastic wrap for extra preservation.
Stovetop popcorn was considered a massive innovation in the 1960s, but it’s not as popular as it once was. However, these aluminum pans with paperboard lids are still available from select brands and offer a dash of nostalgia for families who enjoy a hands-on popping experience.
Popcorn packaging doesn’t have to be rocket science, but a packaging partner can make your mission much easier. Here are some keys to ensure your packaging partner is up to the task.
Functional packaging and protection depend on the exact package dimensions and volume for each unit you manufacture. Your packaging supplier should be willing and able to provide exact sizing for each package, ensuring you maximize every square inch of space.
Branding goes a long way in the popcorn marketplace, so partner with a supplier that can translate your unique logos, colors, and labels to the package itself. From gourmet popcorn to party-sized tins, branding can make all the difference in recognition and customer retention.
We’ve outlined the major packaging formats for popcorn brands, but which one is best for your product? Be willing to collaborate with your packaging supplier to find the optimal format and develop solutions that help make your product look and taste great.
Popcorn lovers are more environmentally aware, especially when buying premium and artisanal goods. If you’re entering these markets, have an eco-friendly packaging format ready to implement and give customers a choice to recycle.
Snack companies are under more pressure than popcorn kernels, but the proper packaging can help put your products in a position to succeed despite all these challenges.
Dymapak works with leaders across the food industry to create elegant and functional packaging solutions that retailers appreciate and customers love.
If you’re ready to take your popcorn concept off the ground into the marketplace, connect with our team today and let’s get it popping.
Sources:
The Science of Microwave Popcorn: A Matter of Understanding Physical Changes | University of Akron
How to Make Your Popcorn Last for 2 Weeks | Spoon University
The History of Popcorn: How One Grain Became a Staple Snack | Serious Eats
Everything You Need To Know About the Best Types of Popcorn Packaging 2021
Every popcorn company knows that keeping these foods fresh comes with several hindrances. Even the slightest exposure to moisture will affect their quality. Remember: customers demand only the best-tasting popcorn on the market. Stale popcorn that tastes like styrofoam will never sell.
How do you keep pre-popped popcorn fresh for several weeks? The answer: use quality popcorn packaging. Trust us—packaging popcorn properly goes a long way in retaining taste and quality. Invest in quality bags and pouches.
Our Top Recommendations on Packaging Popcorn
Does your company sell popcorn? The market offers dozens of different ways to professionally package popcorn. While diversity offers great flexibility, first-timers might find multiple options confusing.
Luckily, we can help. Check out the solutions below for a clear-cut starting point on how to bag and seal popcorn:
Clear Stand-Up Pouches
Clear flat-bottom bags let customers see inside your bags without actually opening them. This feature best suits brands with various flavors. For example, let’s say you sell caramel, plain, and cheese popcorns. You can label the packaging, of course, but it’s better if shoppers could tell the flavors from one look.
Resealable Stand-Up Pouches
Recyclable Stand Up Pouch - Clear, Resealable
If you make pre-popped popcorn, resealable packaging is a must. A regular bag or box would expose your popcorn and compromise its overall quality. Meanwhile, resealable bags allow repeated usage.
Looking for kraft bags? We have a range of kraft bags with and without windows that will protect your product while looking great on the shelf.
A good way to maximize resealable closures is to place at least two to three servings per bag. Give your customers the chance to make the most out of these pouches. After all, they can close the zipper any time they want.
We can also create custom print pouches for your popcorn product!
Gusseted Bags
Tough, sturdy gusseted bags are the perfect option for both popped and unpopped kernels. While they cannot stand on their own when empty, the extra folds on their sides boosts durability and packing space. These bags were made to carry weighty items for extended periods.
We can create custom print gusseted centre seal bags for popcorn products,
Jar-Shaped or Popcorn Shaped Pouches
Separate your brand from the dozens of other popcorn brands with jar-shaped pouches. These jars give your product a unique, fun look. New brands and startups can further utilize this design to draw attention to their items.
Cost-Efficiency Tip: Switch from glass jars to jar-shaped pouches. The latter costs two to three times less, plus you can still recycle them for sustainability. Your buyers would also appreciate that they weigh significantly less. Heavy, bulky jars use too much shelf space.
Some Frequently Asked Questions About Popcorn Packaging
How do you package popcorn for shipping?
For corn kernels, use food packaging options that can withstand weighty food products. Go with either a small paper box or gusseted pouch.
For food brands that sell pre-popped popcorn, you would need airtight packaging. Ensure that your product stays sealed all throughout the transportation process. Otherwise, the popcorn you sell might turn stale before they even reach the customer.
Can you use popcorn for packaging?
You can use real popcorn as your packaging instead of plastic. However, a study from the 90s shows that these don’t make great materials since they’re prone to various risks.
Firstly, they attract pests. All types of insects are drawn to them, thus compromising the sealed product. Secondly, they don’t hold well against pressure. Studies show that packaging made of real popcorn is flammable and weak against water.
Fortunately, you don’t have to rely on popcorn-based packaging anymore. We carry an extensive range of sustainable, eco-friendly packaging options. Keep your products safe without increasing your carbon footprint.
How do you keep popcorn fresh?
Use resealable pouches. Quality packaging plays a crucial role in the freshness of any popcorn product. Both corn kernels and pre-popped popcorn turn stale when exposed to outside air and moisture.
Do you need help producing your popcorn packaging? Turn straight to us at The Pouch Shop. We provide professional packaging options to various partner brands worldwide. Whether you need a stand-up pouch or a resealable jar, our team has you covered.
Contact us to get started on your order. Every company has varying packaging needs, so you cannot use generic-looking solutions. Cookie-cutter designs never work out. But don’t worry because our designers will guide you through the process. Just tell us what you need!
There’s no doubt that people love popcorn, but when it comes to the business side of things, the industry is as competitive as any other.
Quality ingredients and inventive flavors will get your brand far, but your company needs packaging solutions that outpace the competition to earn a spot among the popcorn elite.
Let’s explore the core elements of popcorn packaging, which packaging solutions work best for this product type, and how the right packaging partnership can elevate your brand in ways you never thought possible.
With thousands of popcorn products on the market, finding a common thread that connects them all is hard. However, these three keys to packaging are essential for any popcorn type, from unpopped kernels to microwavable bags and pre-popped classics.
Function comes before form when packaging popcorn, which tends to be a fragile product type in any form. Air-popped kernels are especially prone to damage, and customers don’t want to find a third of their popcorn disintegrated at the bottom of the package.
To avoid this fate for your products, make sure popcorn is protected with a solid outer protective layer and strategically filled so that pieces don’t move around too much within the interior.
With more room to roam in a bag or box, popcorn is more likely to end up damaged, regardless of the packaging format.
Stale popcorn disappoints everyone, so don’t subject your customers to this experience. While kernels can be stored for up to a year, freshly popped popcorn has a shorter shelf life, ranging from a few weeks to a month.
This puts the spotlight on popcorn companies to introduce better preservation methods through packaging and give customers more control over how and when they enjoy these snacks.
Popcorn must be particularly protected from moisture, although oxygen, heat, and light can also accelerate the degradation process.
It’s no wonder why more resealable popcorn bags are making waves in the industry, especially with gourmet popcorn products meant to be savored more slowly.
Depending on the type of popcorn in question, brands need packaging that will combat that product’s worst forms of atmospheric and environmental hazards.
Thankfully, materials like Mylar and coated polyethylene are great for protecting against all kinds of elements that shorten shelf life, allowing for comprehensive preservation no matter what popcorn product you have in store.
With the basics out of the way, it’s essential not to forget one thing: eating popcorn is meant to be fun.
The pieces are not only perfectly bite-sized but also highly scoopable, shareable, and overall snackable. Plus, with flavors ranging from sweet to savory, there’s something out there for all palates.
Customers now expect more from their products beyond the bare minimum of presentation and user experience. If popcorn brands can offer a fresh take on a classic format like the carnival-style popcorn bag or the movie theater tub, these have the potential to take off in consumer markets with the proper branding.
Of course, a reliable and straightforward user experience is always welcome if the product is strong, so companies shouldn’t always feel pressured to reinvent the wheel when it comes to packaging.
The foundations of popcorn packaging are well-known, but one walk through the popcorn section at your store reveals the vast array of formats used today.
Which popcorn packaging formats are best for each product type, and what approach should you take to maximize preservation, branding, and the fun factor? Let’s find out now.
Most popcorn nowadays is found in lightweight plastic bags or cellophane-style sleeves, typically with a translucent appearance to showcase the product’s unique look.
This is the tried-and-true method of packaging popcorn in an eye-catching format, showing off distinctive kernels like butterflies, mushrooms, and various seasonings or sugary combinations.
It’s easy to find criticisms of this minimal format, from mediocre barrier properties to a lack of branding opportunities on the package apart from a simple sticker. On the other hand, there’s no denying that this format works and is one of the most popular packaging styles, from kernels to gourmet styles.
Don’t shy away from these formats on principle, but understand their limitations and consider more modernized methods first.
With stand-up pouches and bags, customers get a genuinely resealable popcorn package that doesn’t rely on clips or twists to secure. This is refreshing for many customers who might want to take their popcorn on the go or simply like the look and feel of a stand-up solution.
Furthermore, pouches and bags like the Secure Sack from Dymapak offer a premium appearance and barrier properties that can’t be outdone by any standard plastic or cellophane.
Brands that specialize in gourmet popcorn or high-quality kernels will want to protect their products and offer a sleek presentation, which resealable bags provide more than any other formats.
High-volume popcorn products are often shipped in bags, but cylindrical buckets and tubs offer a more authentic and user-friendly snacking experience in the home. When it’s time to catch up on TV series or gather around for the big game, you can bet that popcorn tubs are the way to go.
These formats are typically crafted with lightweight aluminum and feature snap-on lids, offering reasonable barrier protection for the home setting.
However, they don’t fare as well for transportation or travel, making them best for a specific market segment for stationary parties and home use.
The old-school box of popcorn is a go-to anywhere in the world, from circus acts to movie theaters and sports games. Popcorn boxes are perfect for the ballpark or theater, but they are typically loaded with fresh popcorn that’s prepared on-site rather than pre-packaged goods.
The problem with shipping popcorn in boxes is the possibility of damage to the package structure and the lack of barrier properties from paperboard alone.
Therefore, brands should consider adding a thin plastic wrap layer around the box for extra protection, ensuring freshness is locked in for the supply chain journey.
Microwavable popcorn represents a vast market segment, delivering the fresh-popped snacking experience with a simple package and home appliance. These packages are specially designed with a combo of paper and metallic elements to transmit heat evenly throughout the package, using a mix of oils to create a coating of buttery flavor or other varieties.
Consumers are happy to pay for convenience and the home theater experience, so microwavable popcorn bags will always have a place. They are usually stacked in a paperboard box with a thin plastic wrap for extra preservation.
Stovetop popcorn was considered a massive innovation in the 1960s, but it’s not as popular as it once was. However, these aluminum pans with paperboard lids are still available from select brands and offer a dash of nostalgia for families who enjoy a hands-on popping experience.
Popcorn packaging doesn’t have to be rocket science, but a packaging partner can make your mission much easier. Here are some keys to ensure your packaging partner is up to the task.
Functional packaging and protection depend on the exact package dimensions and volume for each unit you manufacture. Your packaging supplier should be willing and able to provide exact sizing for each package, ensuring you maximize every square inch of space.
Branding goes a long way in the popcorn marketplace, so partner with a supplier that can translate your unique logos, colors, and labels to the package itself. From gourmet popcorn to party-sized tins, branding can make all the difference in recognition and customer retention.
Want more information on are brown paper bags microwave safe? Feel free to contact us.
We’ve outlined the major packaging formats for popcorn brands, but which one is best for your product? Be willing to collaborate with your packaging supplier to find the optimal format and develop solutions that help make your product look and taste great.
Popcorn lovers are more environmentally aware, especially when buying premium and artisanal goods. If you’re entering these markets, have an eco-friendly packaging format ready to implement and give customers a choice to recycle.
Snack companies are under more pressure than popcorn kernels, but the proper packaging can help put your products in a position to succeed despite all these challenges.
Dymapak works with leaders across the food industry to create elegant and functional packaging solutions that retailers appreciate and customers love.
If you’re ready to take your popcorn concept off the ground into the marketplace, connect with our team today and let’s get it popping.
Sources:
The Science of Microwave Popcorn: A Matter of Understanding Physical Changes | University of Akron
How to Make Your Popcorn Last for 2 Weeks | Spoon University
The History of Popcorn: How One Grain Became a Staple Snack | Serious Eats
Everything You Need To Know About the Best Types of Popcorn Packaging 2021
Every popcorn company knows that keeping these foods fresh comes with several hindrances. Even the slightest exposure to moisture will affect their quality. Remember: customers demand only the best-tasting popcorn on the market. Stale popcorn that tastes like styrofoam will never sell.
How do you keep pre-popped popcorn fresh for several weeks? The answer: use quality popcorn packaging. Trust us—packaging popcorn properly goes a long way in retaining taste and quality. Invest in quality bags and pouches.
Our Top Recommendations on Packaging Popcorn
Does your company sell popcorn? The market offers dozens of different ways to professionally package popcorn. While diversity offers great flexibility, first-timers might find multiple options confusing.
Luckily, we can help. Check out the solutions below for a clear-cut starting point on how to bag and seal popcorn:
Clear Stand-Up Pouches
Clear flat-bottom bags let customers see inside your bags without actually opening them. This feature best suits brands with various flavors. For example, let’s say you sell caramel, plain, and cheese popcorns. You can label the packaging, of course, but it’s better if shoppers could tell the flavors from one look.
Resealable Stand-Up Pouches
Recyclable Stand Up Pouch - Clear, Resealable
If you make pre-popped popcorn, resealable packaging is a must. A regular bag or box would expose your popcorn and compromise its overall quality. Meanwhile, resealable bags allow repeated usage.
Looking for kraft bags? We have a range of kraft bags with and without windows that will protect your product while looking great on the shelf.
A good way to maximize resealable closures is to place at least two to three servings per bag. Give your customers the chance to make the most out of these pouches. After all, they can close the zipper any time they want.
We can also create custom print pouches for your popcorn product!
Gusseted Bags
Tough, sturdy gusseted bags are the perfect option for both popped and unpopped kernels. While they cannot stand on their own when empty, the extra folds on their sides boosts durability and packing space. These bags were made to carry weighty items for extended periods.
We can create custom print gusseted centre seal bags for popcorn products,
Jar-Shaped or Popcorn Shaped Pouches
Separate your brand from the dozens of other popcorn brands with jar-shaped pouches. These jars give your product a unique, fun look. New brands and startups can further utilize this design to draw attention to their items.
Cost-Efficiency Tip: Switch from glass jars to jar-shaped pouches. The latter costs two to three times less, plus you can still recycle them for sustainability. Your buyers would also appreciate that they weigh significantly less. Heavy, bulky jars use too much shelf space.
Some Frequently Asked Questions About Popcorn Packaging
How do you package popcorn for shipping?
For corn kernels, use food packaging options that can withstand weighty food products. Go with either a small paper box or gusseted pouch.
For food brands that sell pre-popped popcorn, you would need airtight packaging. Ensure that your product stays sealed all throughout the transportation process. Otherwise, the popcorn you sell might turn stale before they even reach the customer.
Can you use popcorn for packaging?
You can use real popcorn as your packaging instead of plastic. However, a study from the 90s shows that these don’t make great materials since they’re prone to various risks.
Firstly, they attract pests. All types of insects are drawn to them, thus compromising the sealed product. Secondly, they don’t hold well against pressure. Studies show that packaging made of real popcorn is flammable and weak against water.
Fortunately, you don’t have to rely on popcorn-based packaging anymore. We carry an extensive range of sustainable, eco-friendly packaging options. Keep your products safe without increasing your carbon footprint.
How do you keep popcorn fresh?
Use resealable pouches. Quality packaging plays a crucial role in the freshness of any popcorn product. Both corn kernels and pre-popped popcorn turn stale when exposed to outside air and moisture.
Do you need help producing your popcorn packaging? Turn straight to us at The Pouch Shop. We provide professional packaging options to various partner brands worldwide. Whether you need a stand-up pouch or a resealable jar, our team has you covered.
Contact us to get started on your order. Every company has varying packaging needs, so you cannot use generic-looking solutions. Cookie-cutter designs never work out. But don’t worry because our designers will guide you through the process. Just tell us what you need!
The company is the world’s best wholesale microwave popcorn packing machine supplier. We are your one-stop shop for all needs. Our staff are highly-specialized and will help you find the product you need.