The popcorn market has been improving and growing over the years and this can be attributed to the fact that popcorn is viewed as a movie snack. The culture of associating popcorn with cinemas, theater, carnivores, etc, has promoted its rise amidst other snacks. Additionally, its raw material is readily available and also affordable. Popcorn offers a business opportunity to many entrepreneurs but it comes with its challenges too.
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Some of these challenges include competition from other snack types and enhancing packaging quality & efficiency. Although these challenges may present business owners with an uphill task, they are manageable. So, how do you improve your popcorn packaging efficiency? Here is an overview.
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Primarily, popcorns can be packaged in flexible materials or cans/jars. These materials have different features and benefits that can help you decide which one to go for. Below is how to package popcorn for sale.
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A flexible packaging solution is any packaging material whose shape can be easily altered. The most common examples are bags, pouches, carded packaging, tubes, films, etc. They are made with paper or plastic materials. Plastic materials are most preferred, especially for long-term use. The types of plastics are low-density polyethylene(LDPE), high-density polyethylene(HDPE), and polypropylene(PP).
More manufacturers are embracing flexible packaging due to the following reasons;
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Can is also a popular packaging solution for food packaging and utilizes the can sealer machine. Cans and jars are made from a variety of materials like glass, paper, and metal. These materials contribute to the effectiveness of food storage in cans. In terms of metal, tins and aluminum are the favorites and occasionally, tin-coated steel is utilized. Steel is the stronger metal but is corrosive, hence coating with tin is necessary.
Cans have the following features and benefits that make them a suitable snack food packaging material.
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Popcorn packaging machines can either be can packaging lines or premade pouch packaging machines. You can source packaging machines based on the packaging containers of your products.
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Canning machines in a can packaging line consist of filling machines, sealing, labeling, coding, etc. These machines work hand in hand to facilitate popcorn packaging. Filling machines are the first to operate by filling the cans with the required amount of popcorn then sending the cans to the sealing machine. Sealing/seaming is a fundamental step in packaging as this will determine the lifespan of your products. The sealing machine has various components including chambers where oxygen is displaced by nitrogen.
Nitrogen promotes the longevity of the preserved snacks. This process is referred to as nitrogen flush packaging. The sealing machine chambers are a vacuum room where oxygen is removed from the can and a sealing chamber, where nitrogen is introduced then the can is sealed. After sealing is done, the can then goes to the labeling and coding machine, and the appropriate labels are branded on the can.
Canning machines can either be semi-automatic or automatic machines. Semi-auto machines are operated manually and by the machine. Some processes need manual adjustment for the machine to operate well. Automatic machines are fully automated and are very effective. The operator only sets the machine via the PLC system and the machine delivers a filled, sealed, labeled, and coded can.
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A premade pouch packaging line has the following components;
The premade pouch packaging line works by picking premade pouches and fills them with the products, then passes them to the consequent process. This machine is different from a form-fill-seal machine in that it only deals with ready-made bags. It works faster than the form-fill machine since the latter requires time to form the pouches before filling them with products.
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If you are thinking of starting a popcorn business or you already own a popcorn business, then you need a packaging line. Packaging lines have several benefits to your business that will promote your ROI. Some of these benefits are;
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It is essential to consider some aspects when choosing popcorn packaging machines. The right machine will promote your business and relieve unnecessary stress. Consider the following;
The best way of improving your popcorn packaging efficiency is through the utilization of popcorn packaging lines. These machines help a great deal in ensuring that the snack is well packaged for the consumers. Get your can packaging lines from Levapack, a China-based company with capabilities of supplying canning lines anywhere in the world. We provide quality machines that will benefit your business. Click here to get in touch with our team of experts to answer any questions you may have.
Popcorn has existed for thousands of years and was likely enjoyed long before recorded history. Its the simple idea of heating kernels until they pop, using the moisture in each kernel combined with heat to achieve a delightful texture, taste, and snacking experience.
Theres no doubt that people love popcorn, but when it comes to the business side of things, the industry is as competitive as any other.
Quality ingredients and inventive flavors will get your brand far, but your company needs packaging solutions that outpace the competition to earn a spot among the popcorn elite.
Lets explore the core elements of popcorn packaging, which packaging solutions work best for this product type, and how the right packaging partnership can elevate your brand in ways you never thought possible.
With thousands of popcorn products on the market, finding a common thread that connects them all is hard. However, these three keys to packaging are essential for any popcorn type, from unpopped kernels to microwavable bags and pre-popped classics.
Function comes before form when packaging popcorn, which tends to be a fragile product type in any form. Air-popped kernels are especially prone to damage, and customers dont want to find a third of their popcorn disintegrated at the bottom of the package.
To avoid this fate for your products, make sure popcorn is protected with a solid outer protective layer and strategically filled so that pieces dont move around too much within the interior.
With more room to roam in a bag or box, popcorn is more likely to end up damaged, regardless of the packaging format.
Stale popcorn disappoints everyone, so dont subject your customers to this experience. While kernels can be stored for up to a year, freshly popped popcorn has a shorter shelf life, ranging from a few weeks to a month.
This puts the spotlight on popcorn companies to introduce better preservation methods through packaging and give customers more control over how and when they enjoy these snacks.
Popcorn must be particularly protected from moisture, although oxygen, heat, and light can also accelerate the degradation process.
Its no wonder why more resealable popcorn bags are making waves in the industry, especially with gourmet popcorn products meant to be savored more slowly.
Depending on the type of popcorn in question, brands need packaging that will combat that products worst forms of atmospheric and environmental hazards.
Thankfully, materials like Mylar and coated polyethylene are great for protecting against all kinds of elements that shorten shelf life, allowing for comprehensive preservation no matter what popcorn product you have in store.
With the basics out of the way, its essential not to forget one thing: eating popcorn is meant to be fun.
The pieces are not only perfectly bite-sized but also highly scoopable, shareable, and overall snackable. Plus, with flavors ranging from sweet to savory, theres something out there for all palates.
Are you interested in learning more about popcorn as packing material wholesale prices? Contact us today to secure an expert consultation!
Customers now expect more from their products beyond the bare minimum of presentation and user experience. If popcorn brands can offer a fresh take on a classic format like the carnival-style popcorn bag or the movie theater tub, these have the potential to take off in consumer markets with the proper branding.
Of course, a reliable and straightforward user experience is always welcome if the product is strong, so companies shouldnt always feel pressured to reinvent the wheel when it comes to packaging.
The foundations of popcorn packaging are well-known, but one walk through the popcorn section at your store reveals the vast array of formats used today.
Which popcorn packaging formats are best for each product type, and what approach should you take to maximize preservation, branding, and the fun factor? Lets find out now.
Most popcorn nowadays is found in lightweight plastic bags or cellophane-style sleeves, typically with a translucent appearance to showcase the products unique look.
This is the tried-and-true method of packaging popcorn in an eye-catching format, showing off distinctive kernels like butterflies, mushrooms, and various seasonings or sugary combinations.
Its easy to find criticisms of this minimal format, from mediocre barrier properties to a lack of branding opportunities on the package apart from a simple sticker. On the other hand, theres no denying that this format works and is one of the most popular packaging styles, from kernels to gourmet styles.
Dont shy away from these formats on principle, but understand their limitations and consider more modernized methods first.
With stand-up pouches and bags, customers get a genuinely resealable popcorn package that doesnt rely on clips or twists to secure. This is refreshing for many customers who might want to take their popcorn on the go or simply like the look and feel of a stand-up solution.
Furthermore, pouches and bags like the Secure Sack from Dymapak offer a premium appearance and barrier properties that cant be outdone by any standard plastic or cellophane.
Brands that specialize in gourmet popcorn or high-quality kernels will want to protect their products and offer a sleek presentation, which resealable bags provide more than any other formats.
High-volume popcorn products are often shipped in bags, but cylindrical buckets and tubs offer a more authentic and user-friendly snacking experience in the home. When its time to catch up on TV series or gather around for the big game, you can bet that popcorn tubs are the way to go.
These formats are typically crafted with lightweight aluminum and feature snap-on lids, offering reasonable barrier protection for the home setting.
However, they dont fare as well for transportation or travel, making them best for a specific market segment for stationary parties and home use.
The old-school box of popcorn is a go-to anywhere in the world, from circus acts to movie theaters and sports games. Popcorn boxes are perfect for the ballpark or theater, but they are typically loaded with fresh popcorn thats prepared on-site rather than pre-packaged goods.
The problem with shipping popcorn in boxes is the possibility of damage to the package structure and the lack of barrier properties from paperboard alone.
Therefore, brands should consider adding a thin plastic wrap layer around the box for extra protection, ensuring freshness is locked in for the supply chain journey.
Microwavable popcorn represents a vast market segment, delivering the fresh-popped snacking experience with a simple package and home appliance. These packages are specially designed with a combo of paper and metallic elements to transmit heat evenly throughout the package, using a mix of oils to create a coating of buttery flavor or other varieties.
Consumers are happy to pay for convenience and the home theater experience, so microwavable popcorn bags will always have a place. They are usually stacked in a paperboard box with a thin plastic wrap for extra preservation.
Stovetop popcorn was considered a massive innovation in the s, but its not as popular as it once was. However, these aluminum pans with paperboard lids are still available from select brands and offer a dash of nostalgia for families who enjoy a hands-on popping experience.
Popcorn packaging doesnt have to be rocket science, but a packaging partner can make your mission much easier. Here are some keys to ensure your packaging partner is up to the task.
Functional packaging and protection depend on the exact package dimensions and volume for each unit you manufacture. Your packaging supplier should be willing and able to provide exact sizing for each package, ensuring you maximize every square inch of space.
Branding goes a long way in the popcorn marketplace, so partner with a supplier that can translate your unique logos, colors, and labels to the package itself. From gourmet popcorn to party-sized tins, branding can make all the difference in recognition and customer retention.
Weve outlined the major packaging formats for popcorn brands, but which one is best for your product? Be willing to collaborate with your packaging supplier to find the optimal format and develop solutions that help make your product look and taste great.
Popcorn lovers are more environmentally aware, especially when buying premium and artisanal goods. If youre entering these markets, have an eco-friendly packaging format ready to implement and give customers a choice to recycle.
Snack companies are under more pressure than popcorn kernels, but the proper packaging can help put your products in a position to succeed despite all these challenges.
Dymapak works with leaders across the food industry to create elegant and functional packaging solutions that retailers appreciate and customers love.
If youre ready to take your popcorn concept off the ground into the marketplace, connect with our team today and lets get it popping.
Sources:
The Science of Microwave Popcorn: A Matter of Understanding Physical Changes | University of Akron
How to Make Your Popcorn Last for 2 Weeks | Spoon University
The History of Popcorn: How One Grain Became a Staple Snack | Serious Eats
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